Category Expansion at Capit Canada

At MotoTote, we’re proud to partner with dealers who share our passion for innovative and practical solutions that make life easier for motorcycle enthusiasts. One standout example is Capit, a leading Canadian retailer specializing in truck and vehicle accessories. While Capit has long been a trusted name in the industry, their recent expansion into motorcycle racks has been nothing short of transformative – both for their business and their customers.
Filling a Critical Gap
For years, Capit successfully sold bike racks across their extensive chain of stores, but they hadn’t ventured into the motorcycle rack market. Despite the growing demand from customers looking for reliable solutions to haul their motorcycles, the category remained untapped. That’s where MotoTote stepped in.
A little over a year ago, Capit began offering MotoTote carriers, filling a gap in their product lineup and addressing an unmet need in their customer base. From the moment MotoTote products hit Capit’s shelves, the response was overwhelmingly positive. Customers were thrilled to finally have a high-quality, heavy-duty option for hauling their motorcycles – a solution that aligned with Capit’s reputation for offering only the best vehicle accessories.
Rapid Growth and Proven Success
In just over a year, Capit has quickly risen to become one of MotoTote’s largest dealers. By adding motorcycle carriers to their product lineup, they’ve not only increased their revenue but also solidified their position as a one-stop shop for vehicle and hauling solutions. Their customers, who were already buying bike racks and other accessories, now trust them to meet their motorcycle hauling needs as well.
This expansion has allowed Capit to create an entirely new category of offerings, unlocking significant business growth. Their success with MotoTote products has demonstrated that motorcycle hauling solutions are more than a niche – they’re a growing demand that retailers can no longer afford to overlook.
Delivering Value to Customers
The success of Capit’s partnership with MotoTote lies in our shared commitment to customer satisfaction. MotoTote’s innovative designs, durability, and ease of use make our carriers the perfect fit for Capit’s customer base. By providing a dependable option for hauling motorcycles, Capit has elevated their value proposition, ensuring that customers leave their stores with exactly what they need to hit the road with confidence.
A Win-Win Partnership
Capit’s story is a testament to the power of identifying customer needs and delivering solutions that exceed expectations. By embracing MotoTote’s motorcycle carriers, Capit has successfully diversified their product offerings, increased sales, and better served their customers – all while helping us expand our footprint in Canada.
We’re excited to see what the future holds for Capit as they continue to grow their motorcycle rack category. Their success serves as a shining example of what’s possible when innovative products meet visionary dealers.
If you’re a retailer looking to expand your offerings and meet the growing demand for motorcycle hauling solutions, reach out to MotoTote. Let’s create your next success story.